by Rena Klingenberg.
Before you decide on your overall jewelry display design, it’s a good idea to decide what your display needs.
What I Need
from My Jewelry Display Design
Over the course of all the shows I’ve done, I’ve discovered the things that I personally require of my jewelry display system:
- It has to double as jewelry storage at home, in between shows or parties.
- It needs to be compact enough to fit well in my closet and in my car (a Honda CRV), with enough space left in my car for my EZ-Up tent and weights when I do outdoor shows.
- It needs to be ultra fast and efficient to set up and take down.
- It must be easy to transport between my car and my booth space.
- It needs to look striking, professional, and classy – yet fade into the background and let my jewelry capture customers’ attention.
- It must be a system I can handle quickly and easily without help, since I do most of my shows alone. I want to focus my time and energy on selling my jewelry, not on setting up and fiddling with a high-maintenance display.
- It needs to be very successful at selling a lot of my jewelry at every show.
- It has to be modular and adaptable to a variety of booth sizes and shapes.
- It needs to work well for private jewelry showings and trunk shows, which is one of the main ways I sell my jewelry (you can learn more about that jewelry-selling method in my book Easy Ways to Sell Your Jewelry Every Day).
- It also needs to work well for showing my jewelry to shops and galleries – where the best and most professional way to show my jewelry is to pass it around in organized trays.
See my jewelry booth display that resulted from this list – it’s a very simple, modular display system that fulfills all my requirements beautifully.
Learn how my modular jewelry show display sets up in just 30 minutes.