Make Your Online Jewelry Business Succeed
by Danielle Reneé Mullen.
Sea Glass Cuff by Danielle Reneé
Sea Glass Jewelry by Danielle Reneé was created with a clear plan of where we were going and where we wanted to be, with the intent to succeed.
This jewelry business has been online for several years and continues to grow.
Want to make your online jewelry business succeed? Here are a few tips.
Jewelry Supply Vendors
Start with vendors!
Finding just the right vendors to supply raw materials is key to consistency, with the end result being quality workmanship.
Work with vendors whose products you can rely on for availability and delivery.
Sea glass pendant by Danielle Reneé.
Jewelry Website Maintenance
If your jewelry business is online, plan to keep your website or storefront updated.
If you don’t manage your website yourself, then make sure you team up with a web master who is available to you when you need help.
Your web site should be easy to maintain and offer versatility.
Bridal sea glass jewelry by Danielle Reneé.
Professional Jewelry Packaging
As your business grows ensure your packaging grows with it.
A pretty presentation makes an impression.
Sea glass jewelry by Danielle Reneé.
Branding Your
Online Jewelry Business
Branding is important. Artists want to be recognized by their work.
When one is told, “I knew that piece was a Danielle Reneé” – that’s music to this artist’s ears.
It’s important for jewelry makers and artists to be unique.
Take lessons, and then use what you have learned and make it your own.
Be mindful that there is always room for growth – it will keep your online jewelry business and jewelry making interesting and a delight to stay on the path to success.
I hope these tips are helpful!
Danielle Reneé Mullen
Jewelry by Danielle Reneé
Comments:
Stunning Pieces
by: Suzan Evans
Dear Danielle
Your work is absolutely stunning. It is an amazing thing to collect glass with your grandmother. I am starting to learn wire-wrapping because it is ornate and can be added to any piece.
You mention the importance of a good website. How do you achieve this when you have little experience.
Your website is so well done. Any suggestions?
Continued success in your business.
suzan
Online jewelry business
by: Mermaid’s Purse
Danielle,
Beautiful job on the bracelet. Your Bezel work looks clean with elegant lines. I totally agree that a good website that functions and is updated is very important. A little work everyday goes a long way.
Fair Winds and Calms Seas,
Deborah Leon
www.mermaidspurseseaglass.com
Beautiful work!
by: Paula Huckabay
Hi Danielle,
Really good points in your article and your work is just beautiful, really well done!
oops…
by: Paula Huckabay
I forgot to let you all know where I am from….
Paula Huckabay
www.pacificjewelrydesigns.com
Sea Glass
by: Jean
I appreciate your beautiful sea glass creations and professionalism. Thanks for the tips.
Jean of www.luckyseaglass.com
Beautiful work
by: Lorraine Allan
Hi Danielle,
Your work is very pleasing to the eye, really captivating.
I imagine you must put in quite some time marketing your website.
It’s always encouraging to see a jewellery artist who is successful 🙂
All the best
Lorraine Allan
http://www.glassandsplinters.com.au
Just Lovely!!
by: Qyn Glavych
Your work is just lovely! The use of the shells and other beautiful items from the sea certainly complements your creations, and reinforces your brand. Thank you for your insights (and examples!) regarding branding. I’ll be paying attention to them as I build my own jewelry business.
Much luck and success!!
Qyn Glavych
www.qynnewyork.com
