Sell Jewelry by Color Groupings or Not?
by Heidi Bausch.
I’d like to get your opinion regarding jewelry display. I display my multitude of necklaces on boards at craft shows.
Do you think that visually it is more appealing and easier for shoppers to find what they want if I “color group” pieces on display, or is it better to distinguish the individual pieces if the colors are mixed?
I just can’t decide which makes for a better marketing presentation…
Thanks for your help!