Purse Charms
by Christine Yuss.
(Ventura, CA)
What could I do to set myself apart from other jewelry makers who are all competing for the same spots in holiday craft fairs this season?

Purse Charms
I trolled Pinterest to find items I could make with gemstones/wire etc that weren’t necessarily wearable jewelry but that I could add to my list of items for sale.
Something extra to set myself apart from the others.
Then one day I saw some posts for purse charms on Pinterest…BINGO!
And so the adventure began. I created ones like the picture I attached with gemstones/crystals/silver beads on 20 gauge wire with oversized lobster clasps roughly 3 inches long.
They are sturdy but pretty. Perfect for banging around on the outside of a purse or backpack.
Showed them at work and have already sold several. 🙂 I think I’m onto something here!
Christine Yuss
Jewelry Designs by Christine