by Kathy Zee. (Fiddletown, CA) Every order online that I receive from my Etsy store, I send a "thank you gift". I use my stash of beads and make a key chain, or a pair of earrings, or a stretchy bracelet and include an hand written thank you card along with the business card stock that I made and printed "A thank you gift from ZeeBlings by Kathy Zee." I get five … [Read more...] about Something That is Working for My Online Jewelry Shop
Jewelry Business Tips
by Rena Klingenberg. The camera in your phone can be a handy tool for your jewelry business. (Aside from using it to take pictures of your jewelry!) Here are 8 ways I've used mine: 1. Keep People's Business Card Info Whenever you receive someone's business card that you plan to keep, snap a photo of it. That way you'll always have their info with you, on … [Read more...] about 8 Clever Ways to Use Your Camera for Your Jewelry Business
by Rena Klingenberg. When I first started putting my jewelry out to the public, I wasn't prepared for compliments on my work and didn't know how to respond. So I'd reply awkwardly, "Oh, uh, thank you!" I realized that I needed to learn how to accept compliments on my jewelry with grace and appreciation. So I started studying how other artists responded to … [Read more...] about What Do You Say When Someone Compliments Your Jewelry?
by Rena Klingenberg. Can turning down jewelry orders actually be a good thing for your business? When I first started selling my handmade jewelry, I never turned anyone down. I wanted to build my jewelry business, and I didn't have much of an established customer base. So unless the project involved skills or tools I didn't have (and couldn't acquire quickly), I … [Read more...] about Turning Down Jewelry Orders That Aren’t Right for You
by Rena Klingenberg.
When I first moved to a small town where I used to live, I asked one of my new friends if there was a health food store in that area.
My new friend, who was born and raised there, answered,
"There is a health food store - but the lady who owned it died. Is that not bad advertising?"
Although I was sorry the owner had passed away, something … [Read more...] about “Is That Not Bad Advertising?”
by Rena Klingenberg. Here's one example of how complication can creep into a part of your business that used to be simple: Many one-person businesses offer their customers eight or more different ways to get in touch with them for customer care and support. For example: email (actually the average person has 3 different email accounts - and some folks have … [Read more...] about Unclutter Your Jewelry Business Communications
by Rena Klingenberg. Do you sometimes look at the next level of making or selling jewelry - and wonder if you're ready to take that step? One thing I can tell you about "being ready" is that we often don't feel like we're ready for our next step. Moving up to the next level of jewelry shows, pricing, clientele, materials, etc. can feel totally outside of your comfort … [Read more...] about Are You Ready to Take Your Jewelry Business to the Next Level?
by Rashida Cotton. (Macon, GA) Hello all! I have a jewelry design, and I want to use the profits from the design to help fund an organization to help abused children. Does anyone know who I can pitch this design to? Thank you! Rashida Cotton … [Read more...] about Jewelry Design to Fund a Non-Profit Organization – How to Find the Person to Pitch It to?
by Jean Forman. (Lucky Sea Glass Jewelry) I have found a way to combine my love of travel with my passion for creating jewelry with sea glass I find worldwide. On many previous trips, my fellow passengers have admired my designs and have wanted to buy items from me, so I have learned to bring a selection when I travel. But, this past summer and in March-April … [Read more...] about Travels and Sea Glass
by Lady Mockingbird. (Upstate, NY) Do you have a jewelry concept in your mind that will require a huge investment in tools and equipment or even skills you don't yet possess? Have you considered the possibility of partnering with a small-run manufacturer? Peripherally, I was aware that there are jewelry artists who work wholly in wax models which they then send out … [Read more...] about Producing Your Jewelry Design on a Larger Scale
by Sheila Meador. (Charlotte, North Carolina USA) We live in an age where most people have a mobile phone, and many artists maintain photo albums on their devices. If you own a smartphone, you more than likely have a few utility apps that can make your life easier as a jewelry designer. Other than scheduling classes on my smartphone calendar app, here are the two … [Read more...] about Jewelry Artist Assistant: the smartphone
by Crissey. (Eastpointe, Michigan USA) After months of an extremely slow start to getting my jewelry business going, I have what appears to be several leads on some very large orders. I am in the process of negotiating a wholesale deal with a national foundation focusing on a great cause. I also know of a niche that would be interested in purchasing my pieces. Third, … [Read more...] about How Do I Prioritize My Jewelry Making Clients?