by Jean Forman. After creating and selling many of my authentic sea glass and wire crocheted jewelry pieces myself, I finally decided to approach a few local gift shops. I specifically targeted shops that are near my home (in different directions) and that sell unique, artistic jewelry. With some trepidation, I admit, I called a couple of these shops and asked … [Read more...] about Marketing Your Unique Jewelry in Gift Shops
How to Market
How to market your handmade jewelry. Tips for selling and marketing your jewelry, online, at shows, or anywhere you happen to find yourself with potential customers.
© by Pamela Vale; all rights reserved. Retailing jewelry involves so much more than creating beautiful, wearable designs. Here are some important lessons I've learned regarding customer psychology, and how small changes can result in more jewelry sales: 8 Lessons in Retailing Jewelry 1. Most people don't look up. I don't know why, and I don't think I believed that … [Read more...] about 8 Useful Lessons in Retailing Jewelry
by Janine Gerade. (Janine's Jewelry Design) I have been keeping all my old snippets of silver wire in a tiny box. It's getting pretty heavy. I heard a rumor that some jewelry site will take it and give you credit towards your purchase. Anyone know which company does this? I did some research and found only refineries. I also am wondering if I should start … [Read more...] about A few questions for other jewelry artists…
(United Kingdom) Hi there, My name is Liz and like everyone I have my heart set on making Jewellery. I must tell you that I am a little nervous sharing this story with others and asking for every ones opinion. My family love my jewellery however I do not know if they being kind or if they really love my designs. I have been making jewellery for about 2 years. I … [Read more...] about My First Story on a Web Page
© by Peggy Li; all rights reserved I've had Peggy Li Creations for over six years now and there are questions that I am often asked about my jewelry business. By far the most popular question is, "How did you get your Peggy Li Creations press?" followed by "Did you do it yourself?", "How do I get celebrities to wear my jewelry?" and "How do I get my jewelry in … [Read more...] about Getting Press for Your Jewelry Business
© by Carolina Gonzalez; all rights reserved Serendipity comes in many forms, from the most transcendental to the everyday events. Yesterday I received a message from Sara, editor of the English Dawanda Shop Directory Blog, to tell me that the first batch of promo bags had sold out and reminding me to send more promos if I wanted. Casually, I had spent my day making … [Read more...] about Making Promos The Importance of Giving for Your Business